The e-ttraction of writing a book

An interesting thing happens when you write a book, you get all sorts of e-ttraction.

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On my recent holiday to Cebu, Philippines I met a great guy, Orly Darnayla, who is running a startup incubator, Entrepreneur Beach Club. I liked his style and left him a book at my hotel, he left me a t-shirt. He was impressed that I was an author and wanted to do some more work with me. As a side benefit once the receptionist knew I was an author they looked at me with new found respect and wanted a signed copy of my book! I didn't quite get a free breakfast however they were very nice to me from then on.

When I got back to Melbourne's freezing weather I realised I missed the beaches, weather and people of Cebu. It's a beautiful place but a pretty poor country so I thought how can come back for some sun and also help the locals?

This idea lead to some discussions with my team and Orly and yesterday I inked a deal with him to bring my Launch in 12 Weeks training program to the Philippines! 

We will invite 20 early stage startups or corporate escapees from Australia or expats from Manilla to Cebu for an intensive e-ttraction program to kick-start their businesses. We are just finishing our Melbourne training program and why not do the next one at the beach!

The best part is that for every paying participant, we will give a free spot to a local entrepreneur to lift their communities out of poverty. Buy 1 Give 1 style.

All of this because I wrote a book and then started a conversation with a guy at a bar!!

e-ttraction at its finest :) 

Stay tuned for more details and if you feel like an e-ttraction boost to your business, send me a message and I can give you some more details.

Cheers Andrew